Daily Iterations in Aleph

Context

This discussion took place during the fireside chat in “Next Steps on Aleph Startups” featuring Gabriel Anderson of Graph Paper Capital and Molly Mackinlay of PL Venture Studio.

Key Points

  • Mentorship and Community Support: Molly Mackinlay emphasizes the importance of the PL Venture Studio in helping startups grow and scale. She mentions her role in mentoring and running weekly showcases, which ensures startups receive ample guidance.

  • Founder-Focused Approach: Gabriel Anderson discusses how Graph Paper Capital provides early-stage web3 investments and resources. His experience with Consensus’s Tachyon Accelerator shows the significance of impactful mentorship and network connections for startups.

  • Hands-On Development and User Feedback: Frequent iteration and real-time user feedback are critical. Gabriel highlights the importance of accessing user feedback quickly through direct interactions, as seen in the examples of founders working with merchants in Argentina to improve their products.

  • Sawdust Content Strategy: Gabriel encourages founders to document their journey and share early prototypes and user interactions as part of their content strategy—termed “sawdust content.” This approach helps in building an early community and gaining valuable feedback.

Practical Advice for Startups

  • Active User Engagement: Actively engage with users and gather feedback through daily interactions. Ensure your product is solving real problems by involving the community early on.

  • Documenting the Journey: Use content from daily activities—like meeting merchants or users—as part of your marketing strategy to attract and engage a community. This “sawdust content” can be blog posts, videos, or photos shared via social media and other platforms.

  • Importance of Access and Insights: Building a network where founders can gain insights and introductions is key. Gabriel’s approach with Graph Paper Capital involves creating an ecosystem where venture partners provide high-impact assistance.

Conclusion

The discussion at Next Steps on Aleph Startups underscores the value of continuous iteration, community engagement, and strategic documentation in developing successful web3 startups. By leveraging these practices, founders can ensure they are building products that meet real user needs and attract the right early adopters.


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